Why the Durango Songwriters Expo in Boulder/Broomfield CO Oct 6-8 2011 May Be the Most Important Expo Ever!
In 1996, the first year of the Durango Songwriters Expo, and for many years after, the biggest audience for any one particular panel discussion was always for the A&R Panel. We had people like Tony Furguson (Interscope Records), Marshall Altman (Columbia Records), Kevin Williamson (Warner Bros) and many many more top record executives who actually signed acts to their labels. Just about everyone registered attended that panel.
Students of, and participants in, the modern music business have come to know in recent years that record companies (because of the massive loss of income as a result of CDs going away) have been signing fewer and fewer new artists. Their budgets have become smaller and smaller. The importance of A&R, for the purpose of finding new artists, and material for their already-signed artists, has been diminished, as have the A&R staffs at most record companies.
While CD sales have plummeted, the use of and enjoyment of music worldwide has never been greater. It's just that the channel new music flows through, to a large degree, has changed.
The most important new channel for aspiring songwriters/producers to get some attention for their music is through FILM AND TV licensing.
Artists like Feist and Ingrid Michaelson have enjoyed a huge increase in popularity from their songs being used in TV and Internet ad campaigns.
And indeed more and more Durango Expo alums are finding a home for their music in TV shows, movies and commercials. Alissa Moreno, Richard Harris, Mary Beth Maziarz, Lisa Witty, Brendan McKinney (his song was played from the Space Station...PROs figure that one out!) are but a few.
The point here is that MUSIC IS NEEDED...not so much by record companies as by MEDIA companies.
Take advantage of opportunites to get your music heard by current active Music Supervisors...or as some say, "the new A&R."
Here is a list of the Film/TV people (and others still to be named) that will be available to MEET YOU AND HEAR YOUR MUSIC at the Durango Songwriters Expo October 6-8 2011:
CHRIS JACKSON--Head OF Music Supervision E NETWORK
MADONNA WADE-REED--Music Supervisor for "SMALLVILLE" and "ONE TREE HILL"
TONY VON PERVIEUX--Head of Music Supervision DISNEY and ABC
JON ERNST--Head of Music Supervision MTV NETWORKS
SCOTT MCDANIEL--Head of Music Supervision at FUEL TV
CHAD GREER--Head of Music Supervision DOWNTOWN MUSIC
ALETHIA AUSTIN--Independent Music Supervisor for FILM/TV
MARCY BULKELEY--Music Supervisor at HERZOG AND CO
PEYMON MASKAN--Owner and Music Supervisor at LITTLE MOUNTAIN MUSIC
MIKE SWARTZ--Pitches FILM/TV at ONE LOUDER CREATIVE
JESSICA GARY--Pitches FILM/TV at FIREFLY MUSIC
IN ADDITION, many prominent publishers and A&R people are coming just TO MEET MUSIC SUPERVISORS! Why? Because they already know what you need to know! MUSIC SUPERVISORS are a powerful new channel for exposing new music:
AUTUMN HOUSE--VP A&R, CAPITOL RECORDS/NASHVILLE
MELISSA SPILLMAN--DIRECTOR A&R, CAPITOL RECORDS/NASHVILLE
BETH LAIRD (FORMERLY BMI)--Head OF CREATIVE NATION MUSIC PUBLISHING
CARLA WALLACE--PARTNER BIG YELLOW DOG MUSIC PUBLISHING
YOU NEED TO BE THERE!